{"id":1905,"date":"2021-04-14T06:18:52","date_gmt":"2021-04-14T06:18:52","guid":{"rendered":"https:\/\/uberlin.co.uk\/bread-butter-2011-uberlinuberlin\/"},"modified":"2021-04-14T06:18:52","modified_gmt":"2021-04-14T06:18:52","slug":"bread-butter-2011-uberlinuberlin","status":"publish","type":"post","link":"https:\/\/uberlin.co.uk\/bread-butter-2011-uberlinuberlin\/","title":{"rendered":"Bread &amp; Butter 2011 : \u00fcberlin\u00fcberlin"},"content":{"rendered":"<div class=\"post single hentry\">\n<div class=\"postContent\">\n<h3 class=\"entry-title\">Bread &#038; Butter 2011<\/h3>\n<h4 class=\"vcard author\">by <span class=\"fn\">Zo\u00eb Noble<\/span><\/h4>\n<div class=\"entry-content\">\n<p id=\"top\"\/>Last week I popped into <a href=\"http:\/\/www.breadandbutter.com\/summer2011-super\/home\/\" onclick=\"javascript:_gaq.push(['_trackEvent','outbound-article','http:\/\/www.breadandbutter.com']);\">Bread and Butter<\/a>, at the now-closed <a title=\"A trip to Tempelhof\" href=\"Tempelhof airport\" target=\"_blank\" rel=\"noopener noreferrer\">Tempelhof airport<\/a>, for a change of scene and a much-needed break from the mania of Berlin Fashion Week. This international trade show brought together 600 exhibitors from the worlds of denim, sportswear and street fashion, and is most definitely the place to schmooze and make contacts in the industry. For myself it was important to see what&#8217;s going on in print and graphics, and how brands are marketing themselves &#8211; and boy were they marketing! From free champagne and massages to half-naked models at the entrances to entice visitors, brands were really making a play to get people inside their stands. I was most impressed with the venue though &#8211; details like the luggage carousel being used to showcase books and magazines, departure boards showing times of upcoming events and even passport control booths acting as makeshift information desks, all added to a spectacle that won&#8217;t soon be forgotten.<\/p>\n<p><img loading=\"lazy\" class=\"alignnone\" title=\"BAB1\" src=\"http:\/\/farm7.static.flickr.com\/6001\/5933198512_4e65dc075b_o.jpg\" alt=\"\" width=\"650\" height=\"433\"\/><\/p>\n<p><img loading=\"lazy\" class=\"alignnone\" title=\"BAB2\" src=\"http:\/\/farm7.static.flickr.com\/6138\/5932640103_db1e709f37_o.jpg\" alt=\"\" width=\"650\" height=\"433\"\/><\/p>\n<p><img loading=\"lazy\" class=\"alignnone\" title=\"BAB3\" src=\"http:\/\/farm7.static.flickr.com\/6145\/5932639701_84876358f3_o.jpg\" alt=\"\" width=\"650\" height=\"975\"\/><\/p>\n<p><img loading=\"lazy\" class=\"alignnone\" title=\"BAB4\" src=\"http:\/\/farm7.static.flickr.com\/6005\/5933198210_d3719f9e85_o.jpg\" alt=\"\" width=\"650\" height=\"975\"\/><\/p>\n<p><img loading=\"lazy\" class=\"alignnone\" title=\"BAB5\" src=\"http:\/\/farm7.static.flickr.com\/6010\/5933197996_70ebe1f056_o.jpg\" alt=\"\" width=\"650\" height=\"975\"\/><\/p>\n<p><img loading=\"lazy\" class=\"alignnone\" title=\"BAB6\" src=\"http:\/\/farm7.static.flickr.com\/6150\/5933197818_f81b41fced_o.jpg\" alt=\"\" width=\"650\" height=\"975\"\/><\/p>\n<div class=\"ssb-share ssb-share-1810 defualt\" post_id=\"1810\">\n<div class=\"defualt-button-fb\"> <iframe src=\"\/\/web.archive.orghttp:\/\/www.facebook.com\/plugins\/like.php?href=http:\/\/www.uberlin.co.uk\/bread-and-butter-2011\/&amp;width&amp;layout=button_count&amp;action=like&amp;show_faces=false&amp;share=false&amp;height=21&amp;appId=743541755673761\" scrolling=\"no\" frameborder=\"0\" style=\"border:none; overflow:hidden; height:21px;\" allowtransparency=\"true\"><\/iframe> \t\t\t\t<\/div>\n<div class=\"defualt-button-twitter\"> \t\t\t\t<a href=\"https:\/\/twitter.com\/share\" onclick=\"javascript:_gaq.push(['_trackEvent','outbound-article','http:\/\/twitter.com']);\" class=\"twitter-share-button\" data-url=\"\/bread-and-butter-2011\/\">Tweet<\/a>  \t\t\t\t\t<\/div>\n<\/div><\/div>\n<\/p><\/div>\n<div class=\"postMeta\">\n<div class=\"postDate\"><span>Published:<\/span> <abbr class=\"published\" title=\"2011-07-13T08:28:02+0000\"><a href=\"\/2011\/07\/13\/\">July 13, 2011<\/a><\/abbr><\/div>\n<div class=\"categories\"><span>Filed Under:<\/span> <a href=\"\/category\/places\/\" rel=\"category tag\">Places<\/a><\/div>\n<p>         \t<span>Tags:<\/span> <a href=\"\/tag\/bread-butter\/\" rel=\"tag\">Bread &amp; Butter<\/a> : <a href=\"\/tag\/see-do\/\" rel=\"tag\">See &amp; Do<\/a> : <a href=\"\/tag\/tempelhof\/\" rel=\"tag\">Tempelhof<\/a>        \t         \t          <\/div>\n<\/p><\/div>\n<p>               \t<!-- You can start editing here. <!-- --> <\/p>\n<div id=\"comments\">\n<h3 id=\"comments\">3 Responses to &#8220;Bread &#038; Butter 2011&#8221;<\/h3>\n<div class=\"navigation\">\n<div class=\"alignleft\"><\/div>\n<div class=\"alignright\"><\/div>\n<\/p><\/div>\n<ol class=\"commentlist\">\n<li class=\"pingback even thread-even depth-1\" id=\"comment-4660\">\n<div id=\"div-comment-4660\" class=\"comment-body\">\n<div class=\"comment-author vcard\"> \t\t\t\t\t\t<cite class=\"fn\"><a href=\"\/berlins-bread-butter-fashion-week-diary\/\" rel=\"external nofollow\" class=\"url\">&#252;berlin&#8217;s Bread &amp; Butter \/ Fashion Week diary : uberlin<\/a><\/cite> <span class=\"says\">says:<\/span>\t\t<\/div>\n<div class=\"comment-meta commentmetadata\"><a href=\"\/bread-and-butter-2011\/#comment-4660\"> \t\t\tJanuary 23, 2012 at 8:56 am<\/a>\t\t<\/div>\n<p>[&#8230;] Bread and Butter 2011 Last week I popped into Bread and Butter, at the now-closed Tempelhof airport, for a change of scene and a much-needed break from the mania   Uberlin [&#8230;]<\/p>\n<div class=\"reply\"><a class=\"comment-reply-link\" href=\"\/bread-and-butter-2011\/?replytocom=4660#respond\" onclick=\"return addComment.moveForm( &quot;div-comment-4660&quot;, &quot;4660&quot;, &quot;respond&quot;, &quot;1810&quot; )\" aria-label=\"Reply to \u00fcberlin\u2019s Bread &amp; Butter \/ Fashion Week diary : uberlin\">Reply<\/a><\/div>\n<\/p><\/div>\n<\/li>\n<p><!-- #comment-## <!-- --> \t\t<\/p>\n<li class=\"comment odd alt thread-odd thread-alt depth-1 parent\" id=\"comment-2003\">\n<div id=\"div-comment-2003\" class=\"comment-body\">\n<div class=\"comment-author vcard\"> \t\t\t<img loading=\"lazy\" alt=\"\" src=\"http:\/\/0.gravatar.com\/avatar\/cc3160792405b1eac3d9bbfc248ce53b?s=48&amp;d=mm&amp;r=g\" srcset=\"http:\/\/0.gravatar.com\/avatar\/cc3160792405b1eac3d9bbfc248ce53b?s=96&amp;d=mm&amp;r=g 2x\" class=\"avatar avatar-48 photo\" height=\"48\" width=\"48\"\/>\t\t\t<cite class=\"fn\"><a href=\"http:\/\/www.buckets-and-spades.blogspot.com\/\" onclick=\"javascript:_gaq.push(['_trackEvent','outbound-commentauthor','http:\/\/www.buckets-and-spades.blogspot.com']);\" rel=\"external nofollow\" class=\"url\">mat<\/a><\/cite> <span class=\"says\">says:<\/span>\t\t<\/div>\n<div class=\"comment-meta commentmetadata\"><a href=\"\/bread-and-butter-2011\/#comment-2003\"> \t\t\tJuly 21, 2011 at 8:25 am<\/a>\t\t<\/div>\n<p>clever idea with the jeans hanging<\/p>\n<div class=\"reply\"><a class=\"comment-reply-link\" href=\"\/bread-and-butter-2011\/?replytocom=2003#respond\" onclick=\"return addComment.moveForm( &quot;div-comment-2003&quot;, &quot;2003&quot;, &quot;respond&quot;, &quot;1810&quot; )\" aria-label=\"Reply to mat\">Reply<\/a><\/div>\n<\/p><\/div>\n<ul class=\"children\">\n<li class=\"comment byuser comment-author-zoe bypostauthor even depth-2\" id=\"comment-2004\">\n<div id=\"div-comment-2004\" class=\"comment-body\">\n<div class=\"comment-author vcard\"> \t\t\t<img loading=\"lazy\" alt=\"\" src=\"http:\/\/0.gravatar.com\/avatar\/9bf3035367d7fc4231c17b0f26b14191?s=48&amp;d=mm&amp;r=g\" srcset=\"http:\/\/0.gravatar.com\/avatar\/9bf3035367d7fc4231c17b0f26b14191?s=96&amp;d=mm&amp;r=g 2x\" class=\"avatar avatar-48 photo\" height=\"48\" width=\"48\"\/>\t\t\t<cite class=\"fn\">Zoe<\/cite> <span class=\"says\">says:<\/span>\t\t<\/div>\n<div class=\"comment-meta commentmetadata\"><a href=\"\/bread-and-butter-2011\/#comment-2004\"> \t\t\tJuly 21, 2011 at 9:42 am<\/a>\t\t<\/div>\n<p>yeah there were some really cool ideas&#8230; it was obvious a lot of money and time had been spent on the exhibition!<\/p>\n<div class=\"reply\"><a class=\"comment-reply-link\" href=\"\/bread-and-butter-2011\/?replytocom=2004#respond\" onclick=\"return addComment.moveForm( &quot;div-comment-2004&quot;, &quot;2004&quot;, &quot;respond&quot;, &quot;1810&quot; )\" aria-label=\"Reply to Zoe\">Reply<\/a><\/div>\n<\/p><\/div>\n<\/li>\n<p><!-- #comment-## <!-- --> <\/ul>\n<p><!-- .children <!-- --> <\/li>\n<p><!-- #comment-## <!-- -->   \t<\/ol>\n<div class=\"navigation\">\n<div class=\"alignleft\"><\/div>\n<div class=\"alignright\"><\/div>\n<\/p><\/div>\n<div id=\"respond\">\n<form action=\"\/wp-comments-post.php\" method=\"post\" id=\"commentform\">\n<div class=\"leaveComment\">\n<fieldset>\n<legend><span>leave a comment<\/span><\/legend>\n<div class=\"commentForm\">\n<div class=\"commentAuthorInfo\">             <label>Name: <em>Required<\/em> <input type=\"text\" name=\"author\" id=\"author\" value=\"\"\/><\/label>             <label>Email: <em>Required, not published<\/em> <input type=\"text\" name=\"email\" id=\"email\" value=\"\"\/><\/label>             <label>Homepage: <input type=\"text\" name=\"url\" id=\"url\" value=\"\"\/><\/label>           <\/div>\n<p>         <label>Comment:         <textarea name=\"comment\" id=\"comment\" cols=\"50\" rows=\"20\"><\/textarea><\/label>                <\/p>\n<div id=\"cancel-comment-reply\">         \t<small><a rel=\"nofollow\" id=\"cancel-comment-reply-link\" href=\"\/bread-and-butter-2011\/#respond\" style=\"display:none;\">Cancel Reply<\/a><\/small>         <\/div>\n<p>         <input type=\"submit\" value=\"post comment\"\/> <input type=\"hidden\" name=\"comment_post_ID\" value=\"1810\"\/>       <\/div>\n<\/fieldset><\/div>\n<p>   <input type=\"hidden\" name=\"comment_post_ID\" value=\"1810\" id=\"comment_post_ID\"\/> <input type=\"hidden\" name=\"comment_parent\" id=\"comment_parent\" value=\"0\"\/>  <\/p>\n<p style=\"display: none;\"><input type=\"hidden\" id=\"akismet_comment_nonce\" name=\"akismet_comment_nonce\" value=\"e38f362844\"\/><\/p>\n<p style=\"display: none;\"><input type=\"hidden\" id=\"ak_js\" name=\"ak_js\" value=\"158\"\/><\/p>\n<\/p><\/form>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"pageNav\">\n<div class=\"prev\"><\/div>\n<div class=\"next\"><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Bread &#038; Butter 2011 by Zo\u00eb Noble Last week I popped into Bread and Butter, at the now-closed Tempelhof airport, for a change of scene and a much-needed break from the mania of Berlin Fashion Week. This international trade show brought together 600 exhibitors from the worlds of denim, sportswear and street fashion, and is [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/uberlin.co.uk\/wp-json\/wp\/v2\/posts\/1905"}],"collection":[{"href":"https:\/\/uberlin.co.uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/uberlin.co.uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/uberlin.co.uk\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/uberlin.co.uk\/wp-json\/wp\/v2\/comments?post=1905"}],"version-history":[{"count":0,"href":"https:\/\/uberlin.co.uk\/wp-json\/wp\/v2\/posts\/1905\/revisions"}],"wp:attachment":[{"href":"https:\/\/uberlin.co.uk\/wp-json\/wp\/v2\/media?parent=1905"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/uberlin.co.uk\/wp-json\/wp\/v2\/categories?post=1905"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/uberlin.co.uk\/wp-json\/wp\/v2\/tags?post=1905"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}